Our BRAND
WHAT SETS US APART
We craft beautiful, well-made, well-priced pieces in small, considered batches. This way of making, merges our love for one-of-a-kind artisan craftsmanship with our focus on minimising waste and our environmental impact. It allows our makers the space and freedom to create exceptional products to be cherished in your wardrobe for many seasons to come.
DESIGNED FOR ALL
Every design decision is made with the Waldrey woman at its centre. We believe that fashion shouldn't be exclusive and comfort shouldn't compromise style.
Every single Waldrey piece embodies our beliefs that fashion is for all. Inherent to our brand DNA, we offer a range of silhouettes to suit all bodies and will continue to expand sizing and styles as we continue to grow.
CONSCIOUS FABRICS
Our appreciation for natural fibres such as cotton, linen, and wool stems from their benefits for people and the planet. Natural fibres typically yield a lower environmental impact than their synthetic counterparts and when properly cared for, can last a lifetime. Perhaps most importantly, in the long term, they are biodegradable and recyclable. On top of being comfortable against the skin, they are naturally hypoallergenic, breathable and have unique antibacterial qualities.
We will always source the most premium fabrics we can find and we will never compromise on the quality of fabric used in our pieces for the sake of cost. Design intent always comes before profit.
RELAXED FOR REAL LIFE
Waldrey garments are designed with ultimate comfort in mind, to be as effortless as possible to make your life as easy as possible. Intentional design details such as elasticated waistlines, longer lengths and detachable belts allow for everyday comfort that aligns with your lifestyle.
Our silhouettes are cut for a relaxed fit to sit away from the body to guide you through all stages of your life - whether that be sisterhood, motherhood or anywhere in between.
CRAFTED FOR A LIFETIME
Every detail is meticulously refined to ensure our pieces will be cherished additions to your wardrobe for many seasons to come.
Every Waldrey garment has been crafted with incredible attention to detail, and this means using French seams wherever possible. French seams are a seam technique that not only looks beautiful, but is comfortable against your skin and is the signature of quality and craftmanship.
MADE BY HAND
Our love of artisan craft is evident in every Waldrey collection.
Many of the techniques that we use are skills mastered over generations, and we are so proud to be part of their preservation. We work very closely with our manufacturing partners and consider them truly a part of the Waldrey brand. Our supply partners are the craftsmen and women who bring our design vision to life.
DESIGNED IN HOUSE
We believe that colour is medicine and pattern can transport you - storytelling though print and pattern is the connection from our hearts to you. Our modern prep aesthetic is artfully balanced with our love of colour and texture.
Our in-house team creates most of our prints, stripes, checks, and embroideries because it's what we love to do.
